Unlike Pininfarina or Bertone, Giovanni Michelotti remains relatively unknown to the general public. Yet, he was responsible for designing hundreds of cars, including numerous Ferrari, Maserati, BMW, and Triumph models, as well as the Alpine A108, which later evolved into the iconic Berlinette A110. He is regarded as the most prolific automotive designer from the 1950s to the late 1970s. Fiercely independent and committed to creative freedom, he never accepted a permanent position, choosing instead to collaborate directly with manufacturers and major coachbuilders. He is famously credited with the saying: “A camel is a horse designed by a committee of executives.”