The car is constantly evolving. If you think of supercars, from the Lamborghini Miura to the McLaren P1, you imagine pure speed, the roar of the engines and the sculpted lines for aerodynamics. However, another movement, more discreet but just as powerful, has changed the world of performance: the rise of sporty SUVs.

There is a long way to go. It all starts with tough, rudimentary military vehicles designed to overcome rugged terrain and war ruts. The American Willys MB, created in the 1940s, was the first reference, followed by the British Land Rover in 1948. Intended for military or agricultural use, these 4x4s quickly demonstrate their capabilities. But for the civilian market, comfort is becoming an imperative.

The Toyota Jeep BJ, then the Land Cruiser, illustrate this mutation: power and robustness are now accompanied by more welcoming seats, a better placed engine and ergonomics designed for the driver. The Jeep Wagoneer and Scout 80 continue this logic, paving the way for a new type of vehicle, capable of combining all-terrain capability and a pleasant driving experience.

This evolution reached its peak in the 1960s and 1970s with the Range Rover and the Mercedes G-Wagen. The first turns the 4x4 into a lifestyle icon, capable of crossing the Sahara as well as parking in front of an English castle with elegance. The second, heir to Iranian military specifications, became a symbol of power and robustness, while gradually integrating comfort and technology. These vehicles usher in a new paradigm: sportiness can coexist with elegance and refinement.

Today, this logic is translated into exceptional sports SUVs. The Urus led the way, imposing Lamborghini on a new market, where performance and practicality meet. Aston Martin responded with the DBX, which was quieter, more British, but just as assertive. Ferrari is shaking up the codes with the Purosangue, which rejects the SUV label to establish itself as a high-performance GT capable of traveling in style and comfort. And behind the scenes, McLaren is preparing its first SUV, the promise of a vehicle that is light, dynamic and true to the spirit of Woking.

These cars tell the same story: that of a sportsmanship that is reinvented, that refuses to be confined to asphalt, and that adapts to the new needs of the road and of drivers. Whether it's crossing a pass, venturing off the beaten path or stopping in front of a mansion worthy of a castle, these SUVs embody a decidedly modern way of living and driving. Supercars have long been the undisputed stars.

Today, sporty SUVs steal the show without betraying the spirit of performance. Power, design, prestige, versatility: they offer a new chapter in automotive passion. And if the road is no longer enough, these machines find in each landscape, each bend and each horizon a playground that lives up to their ambition.
Since its creation, Bugatti has been one of these key brands in the automotive world. And although the path has not always been the easiest, it is clear that the brand is doing at its best. So much so that a new program, parallel to classical production (and yet already so elitist), is emerging: Solitaire. A unique model produced according to the request of a customer, infinite customization and a breathtaking result. After the Bugatti Brouillard, here is the Bugatti F.K.P. Hommage.
Like the biggest manufacturers of supercars, who test their prototypes on long roads and tracks reserved for the occasion, Mach 1 is a unique moment in a year, sometimes in a lifetime, which allows you to explore the full potential of your exceptional car, without any limits. After two successful editions in 2022 and 2024, Mach 1 is back, even more successful.
Après une année 2025 de tous les records pour Lamborghini, la marque italienne continue dans sa lancée et nous offre de nouveaux modèles dans la plus pure tradition de Sant’Agata. À l’instar des versions spéciales de l’Aventador, telles que les Veneno, Centenario, Countach LP800 et Sián, c’est au tour de la Revuelto de donner vie à de nouvelles versions, toujours plus exotiques. Voici venu le temps de la Fenomeno, un nom qui en dit long sur les ambitions du modèle !
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