Le coin des experts
It all starts with a simple trip.
We are in 2004. At the age of nine, Samuel Lelarge took a seat in an exceptional car. At his side, Frédéric Lasnier, a passionate collector. A moment that seems trivial, but which will become a founder. The sound of the engine, the sculpted lines of the body, the unique aura of this car... A revelation. That day, a passion was born. And with it, an idea: to make the car much more than a business of engines. Make it an art of living.
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In 2019, Samuel was 23 years old. The age of discovery of the professional world, of projects that are taking shape. With Frédéric always at his side, he founded Carsup in Orléans. Their objective is clear: to simplify the lives of owners of sports and classic cars through high-end concierge services. Not just storage. A complete ecosystem, designed to meet all requirements with rigor, clarity and attention to detail.
From the start, the promise seduced. Carsup doesn't just keep cars warm: it accompanies them every step of the way. Maintenance, aesthetics, transport, event logistics... Each service is part of a fluid journey, managed via a mobile application developed in-house. The customer is in control, without the constraints.
Behind each request, a passionate professional. A trained, attentive Area Manager who knows each car, each use, each habit. All this, in secure and adapted spaces, designed as real settings, in Paris, Bordeaux, Lyon, Brussels, Geneva, London...
But Carsup goes beyond service. It is a community, a link between enthusiasts. Private rallies, circuit days, confidential events... The car is becoming a pretext for sharing, for collective emotion. Because owning an exceptional car is also experiencing something rare.
Today, Carsup manages more than 1,600 vehicles in 12 cities and 4 countries, with a team of 50 employees. But the essential remains intact: this spark of childhood, this amazed look at a rare car, still guides each step of the company.
Carsup is a different way of experiencing the car. With elegance, simplicity and passion.
And that is only the beginning.
The safety of your exceptional car is one of the foundations of Carsup. Our concierge services have been designed to offer a very high level of protection. Multiple cameras, controlled accesses, name badges, secure gates, and the regular presence of our Area Managers: these are all elements that guarantee total peace of mind when your car is stored. But because the trust you place in us does not exclude more control, we are now deploying a complementary security system: Guardian Tracker.
Does destiny exist? A vast, almost philosophical question that engineers and Maserati enthusiasts would unhesitatingly answer in the affirmative. Founded in 1914 in Bologna by the Maserati family, the brand went from a simple mechanical workshop working on Isotta-Fraschini to a real competition department in a few years. In 1926, the Type 26 was born, the first homemade creation and the first to feature the Trident inspired by the Neptune Fountain in Bologna.
There is always that little hesitation when preparing for a trip. The desire to take your exceptional car, to enjoy every kilometer, to make the road an integral part of the experience... and, at the same time, the constraints. The logistics, the risks, the uncertainty of arriving serene. Too often, we give up, leaving our car where it is, sheltered but immobile. This is exactly where Carsup is changing the situation. Travelling in your car should never be a cause for concern, but a simple and smooth pleasure.
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