At the beginning of the sixties, Lee Laccoca, vice president of Ford, made 3 observations. The US market is invaded by European sports cars, baby boomers will soon be driving and customers are eager for personalized cars. The answer will be the Ford Mustang in 1964. Suggestive style and long hood, simple and inexpensive in the basic version, it offers each customer the opportunity to create their Mustang à la carte with a multitude of options. A great success as well as the success of well-thought-out marketing!
No less than twelve years after the presentation of the P1, McLaren is back in business and offers us a variation in line with its most beautiful supercars: the W1. While some will find meaning in the presence of the W (Woking, Winner...), we will focus on the obvious correspondence with the F1 and P1. McLaren does not do things by halves and reveals here the most powerful car in its history, and much more. Ferrari just has to be careful.
No two cars are the same. And behind every wheel, passion is expressed differently. Some people see their car as a daily companion, others as a jealously preserved collector's item. This is why we have made tailor-made much more than a promise: it is our way of being, on a daily basis.
Just one week after the long-awaited reveal of the new McLaren hypercar, a replacement for the legendary P1, Ferrari is offering a nice surprise to all of its fans. Much more than a new iteration of Ferrari expertise, the latest one is a concentrate of history, performance, innovation and brutality. This is the F80.
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