Brèves de passion - NEW
In September 1963, Porsche unveiled the 901, its first true innovation since the 356. That’s when Peugeot stepped in, asserting its exclusive rights to three-digit model names with a zero in the middle—trademarked before World War II. Strangely enough, Peugeot had never enforced this rule before, nor has it since. The real reason? The Peugeot family had not forgotten the 1940 requisition of their factories, followed by the near-total looting of their industrial equipment in August 1944. The names behind these actions? Ferdinand Porsche and his son-in-law Anton Piëch. Wishing to avoid reopening old wounds, the Porsche family swiftly complied with Peugeot’s request, renaming the model 911—a name that went on to become legendary.
There have been pivotal years in Formula 1. Seasons where you feel that something is changing, where certainties waver, where engineering is getting the better of habit. 2026 is one of those seasons. Regulations are changing, cars are being transformed, engines are entering a new hybrid era, and even the grid is welcoming new faces. Cadillac is coming. Audi is getting ready. F1 is about to write a chapter where anything is possible again. And that is undoubtedly what enthusiasts were waiting for: a discipline that reinvents its own future.
The Carsup app is more than just a digital extension of our services, it’s a personal dashboard designed to give you a clear and dynamic overview of your automobile. All essential information about your vehicles is gathered in one place: technical specifications, maintenance history, interventions carried out by our teams, and even upcoming events you can take part in. Every detail matters, and every feature is designed to make your ownership experience simpler and more enjoyable.
Sometimes stories seem unbelievable. One thing is certain, the DeLorean story is a perfect example, so much so that Martin Scorsese could have brought it to the screen. From his beginnings in working life with his first positions at General Motors, to the closure of his recently created company, John Z. Delorean has shone both in his genius and in his astonishing character. Its history and that of its brand, which are little known in their details, deserve some time. A look back is necessary to take stock of a story that is at least... out of the ordinary.
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