Le coin des experts
Dear members, dear enthusiasts,
Today, I decided to open a new page in our relationship. Beyond Carsup's balance sheets and services, I want to share with you, on a regular basis, my thoughts as an entrepreneur, my experiences as an adventurer, as a car enthusiast, but also sometimes the doubts that mark the existence of an entrepreneur.
My engine has always been a form of obsession: undertake, then re-undertake. For me, a project is never fixed. We don't just manage a business; we have to reinvent it every day so that it stays up to your requirements and the market.
You may know where Carsup came from, but it's worth remembering because it defines everything I do. Everything was born out of a perfectly selfish need, and therefore sincere! I had cars, a small collection that was growing, but a recurring problem: they never worked when I needed them. A dead battery, a deflated tire, a forgotten technical inspection... the pleasure of driving was ruined by logistics.
That's where Samuel came in. It helped me keep my cars up and running. From this personal need, a common vision was born for both of us: to take the car concierge out of a craft business to make it a modern, digital and ultra-professional service.
At the time, the sector was populated by tiny structures, passionate, admittedly, but unable to meet the expectations of a modern owner. For us, maintaining a car is more than just an oil can or maintaining the load. It means understanding its market value, anticipating its mechanical weaknesses, insuring it, reselling it, looking for the next one, in short: digitize the soul of your vehicles to anticipate the unexpected. That is what it means to “re-undertake” janitorial services. We are proud to have managed to put this end-to-end control of your car assets in your pocket in the form of an app!
My mission since day one of Carsup has always been to be the guardian of your passion. But as I got to know you, I realized that your needs went beyond the garage. You are, like me, builders, and therefore, by necessity, protectors of heritage.
That is why I am proud to announce the creation of FamiliesUp at the beginning of 2025.
Just as I gathered the best experts around Samuel for Carsup, I gathered the most advanced talents in wealth management to create a Multi Family Office of a new genre.
Why one more? Because again, we want to differentiate ourselves fundamentally. Where traditional players only look at your lines of account, we are integrating dimensions that have hitherto been ignored. For example, who is currently in charge of the cyber and digital threat who weighs on your families and your assets? Which Family Office is really taking this modern vulnerability into account? Who will address the hyperfragmentation of the current world to the end by surrounding himself with the best financial experts and economists in the world.
FamiliesUp is the natural extension of the Carsup philosophy: proactive, ultra-modern and secure asset management, so that your heritage is as efficient and protected as your cars in our concierge services.
The adventure continues, on the road as well as in your life projects. Thank you for trusting us.
Your devotee,
Frédéric Lasnier
Executive Chairman and Founder of Carsup Board
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